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The Journal: THE TREW FAM

Asit Rathod Has Skied From The Summit of Mt Hood More Than You

By Jess Joyner on

  Asit Rathod needs no introduction, but we'll do it anyway. Asit has skied from the summit of Mount Hood more than you. He has over 300 summit descents, along with over 1,500 days of...

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Welcome to the TREW Fam, Kate Devine!

By Jess Joyner on

TREW is excited to welcome ACMG Ski Guide, Owner, and Operator of the Selkirk Lodge, Kate Devine to the TREW Fam!  Kate’s family built the Selkirk Backcountry Lodge near Revelstoke, BC in the late 80’s...

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For The Love of The Adirondacks

By Jess Joyner on

ADK Avy co-founders Caitlin Kelly and Nate Trachte doing snowpack tests in their home zone in New York's Adirondacks Mountains. Backcountry skiers Caitlin Kelly and Nate Trachte saw a need in their tight-knit community in...

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Event Recap: Women's Uphill Bash at Cranmore Mountain, NH

By Katherine Donnelly on

It was a bit bittersweet to see the thermometer make such a spike so early in the season, but the 50+ degree temps and bright sunshine made for an epic time sliding around on snow...

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The Mishap Report: A Look Back on Our 16th Birthday!

By Katherine Donnelly on

Happy 16th birthday, TREW! It shouldn't come as a surprise to anyone that 16 years in business doesn't come without it's fair share of struggles. Our recent team calls have been full of nostalgia as...

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A Love/Hate Relationship with Backcountry Skiing in Rocky Mountain National Park

By Katherine Donnelly on

A Love/Hate Relationship with Backcountry Skiing in Rocky Mountain National Park Written by Emil Ortiz A wise person once told me that Rocky Mountain National Park builds character. Well I couldn’t agree more. I like...

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Behind the PRIMO Colors w/ Kellyn Wilson

By Katherine Donnelly on

Hi TREW friends and fam! Kellyn Wilson here. You may recognize me from some TREW ads, my short film Made in Voyage, or the functional fashion Substack newsletter I co-write called TOGS. But today, I’m...

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Deep in the Whatevers w/ Ginny White

By Katherine Donnelly on

Deep in the Whatevers Written by Ginny White In a place where there is more ‘tyvek’ than actual siding on houses, where you can sled from your backyard into a perfect pow stash, where you...

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A New Guiding MenTOURship is Here!

By Katherine Donnelly on

Shane Robinson is the Owner and Lead Guide behind Graybird Guiding, a ski-guiding company based in Seattle, WA. If you're a follower of our brand, you've likely seen Shane on our feeds or in our...

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Contemplations Takeover w/ Sara DeLuca, Co-founder of Dovetail Workwear

By Katherine Donnelly on

Authentic design. Does such a thing exist anymore? Even in small innovative brands where we are not constrained by 7 million layers of management, broad appeal and salability often take priority over pushing the boundaries of...

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