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We believe that people who have positive experiences in the mountains are better stewards for the environment, happier people in their communities, and more motivated to make the world a better a place.
Sliding down mountains is undeniably fun. This has been true from your first day sledding down your neighborhood hill to your most recent multi-day backcountry trip. The thumb’s-up is a not so subtle reminder that a quick dip into some dry powder is all you need to fill up your cup. You dig?
Our mission is to make apparel that makes it easier for all individuals to have a damn good time in the mountains.
So, how did we start this journey? Well, for us, we’re happiest when we’re dry and comfortable and getting pitted in bottomless backcountry powder, so our first design was easy: a solid pair of bibs.
We designed the TREWTh bibs in 2008. A pair of ruggedly waterproof, lightweight, and durable bibs built for the backcountry, available in shades of bright teal and deep purple; we made it known right from the start that this is what we’re all about.
We honed our craft the old-fashioned way: shipping products out of our garage in Hood River, OR, and driving our gnaRV to resort parking lots and letting the locals take a spin in some bibs. If you happened to visit us in those early days, we apologize for the smells and hope you stayed for the pig roast.
The TREWth Bib helped us discover our formula for our entire collection: rugged utility, no-brainer functionality, and a style that instantly communicates that you’re the right kind of backcountry partner (i.e., I want to go on a tour with that dude).
Today, we distribute our products exclusively through our own website and through evo.com and evo stores. This hybrid-direct-to-consumer model isn’t something that we take lightly; it allows us to have a closer connection to our customers, and align the focus of our design and development with the real needs of our community. We believe that it delivers more value to you and creates products with more longevity.
Co-founder and CEO, Chris has a passion for deep powder, funky colors, and textiles. He loves the summit of Mt Hood, the HRM parking lot, and skier's right of Lord's chute. He also loves his wife Britt, sons Henry and Jack, and dog Bucky.
Living the dream in Maine, Katherine loves building trails....and then riding trails, either on her bike or on two planks. She's also a BIG fan of ice cream, Excel spreadsheets, and her husband Ian, and is known best for her awkwardness and bad jokes.
You will most likely find Graham in the surf line-up at Shortys or patiently waiting for his latest roll of film to be developed. The proud owner of a Japanese Delica, he is most at home on the road. His hat collection has been built over the years through sifting many garage sales. If you catch this human on the skin track or in the water, good conversation is surely to follow.
Jess is a big fan of long days outside whether it’s on skis, bikes, climbing gear, or her own two feet. She is also a fan of her dog Wylie and ice-cold fizzy water, and prides herself on her ability to parallel park in stressful situations.
Whether sliding on snow or riding the rivers, travel by way of water is Andrew’s preferred method of transportation. From Washington to Maine, you’re likely to find Andrew honing his skills Sit Skiing or exploring by way of canoe.
When not spreading the TREWth to our rad customer base, you can find Jordan chasing powder on local volcanoes, foraging for forest snacks, studying for a psychology degree, playing guitar and snuggling their cats.
We're firm believers that it's less about what you do than how you do it and who you do it with. It's the experience itself, and the connections you make with other awesome humans that make this sport so damn special...and so stinking fun!
We are advocates for backcountry safety, protecting our wild spaces, responsible manufacturing, and for a more equitable and inclusive culture for mountain recreationalists and professionals.
We believe that good products start from good supply chains.
We strive to achieve quality and integrity in product manufacturing by maintaining transparency in our supply chain.