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We've selected the 10 final teams, each of which will receive TREW's support in the creation of their own 3-5 min film showcasing their personality, their perspectives, their local stomping grounds, and what it means to them to “Stay TREW”.
But here’s the catch…teams will have only 6x weeks to film and 4x weeks to edit their film during winter ‘23.
Filming Period: 1/30 – 3/12
Editing Period: 3/13 – 4/9
We all love watching a good road gap backflip or couloir straight line. You’ll find us on the other end of the spectrum. 34 and Rainy is a group of people with a shared desire to push the often-overlooked moments on snow to just the right place, so that the story sticks with the audience after the images fade from the screen.
This is what happens when four bad ass women who are not afraid to tell a vulnerable story join forces. Each member of the team is an advocate for mental health and equality in the ski industry, living and breathing the ideology that “when it all comes down to it, just getting outside and onto your boards is something to celebrate”.
Team Mahre features Shannon and Andy Mahre as well as their two young children, Huck and Ryder as they naviagate the wild world of running small businesses, and parenting, and continuing to hone their craft on the mountain.
The Change Collective are a group of BIPOC athletes, activists and advocates who wish to strengthen our community through storytelling and connecting with nature. Marginalized communities have always been excluded from snow sports, and this team aims to address the reasons why and encourage change within the culture of snow sports at large.
The VVX crew is a group of skiers based out of Revelstoke, BC. The group consists of skiers from different locations and backgrounds around North America. In 2021, the skiers connected naturally in Revelstoke and formed the crew, showcasing their unique contrasting styles, personalities, and backgrounds.
Drawn together by their love for the 6 million acres that make up the Adirondack park, Josey, Caitlin, Maddie, Kyra, and Connor are eager to showcase the understated, rugged beauty of the “Forever Wild” wilderness in Upstate New York.
Originally hailing from the West, the East, the Central, and the “Shark Bite Capital of the World”… the @telecolo_ crew is made up of trail builders, filmers/photographers, architectural weekend warriors, janitors, and what they can only describe as “other”.
A group of five friends who met each other chasing the Alaskan dream. Living in school buses, vans, and enclosed trailers, armed with snowmobiles, ski planes, and verts - Team One Love represents a broad spectrum of personalities and backgrounds forged together by the trials and triumphs of the Alaskan wilderness.
Featuring an eclectic crew of filmmakers and snowboarders, Hijos de la Primavera have spent many years in the backcountry and in the edit bay. With this project, they are setting out to find long, multi-hit lines that test their knowledge of the terrain they’re riding on, and explore the line between planning and spontaneity.
The all-women Factotum team mostly reside in Bend, OR with Mt Bachelor's Woodward and Peace Park's as their playground. The crew will be free riding throughout the PNW and Jackson Hole, leaving no pow stash untouched.
Come Fall '23, each individual teams’ 3–5 minute edit will be combined into a longer-form film, which will be taken on the road with screenings in each teams’ respective hometowns.
The project will conclude with a digital release of the film - so that anyone, anywhere, can be a part of the “TREW To You” experience.
At hometown screening events and upon digital release, viewers will be able to vote digitally on their favorite edit and which of the ten videos they feel best brings the “STAY TREW” mantra to life. After voting closes, TREW will tally the result and the team with the most votes will receive a $10K cash prize.
We will also have a variety of other prizes going out to participating teams as well. Details TBD.
The application period closed on 12/10/22 and the final 10 teams have already been selected....but stay tuned in Fall '23 for a new application window for the 2023/24 TREW To You Project!
Teams can consist of between 2-5 individuals, including riders and filmers. It could be 1x rider and 1x filmer, or 2x riders and 3x filmers. If you have a story that you think deserves to be told and snow that deserves to be ridden, we’d love to hear from you.
After receiving all of the submissions during the application process, the TREW team will sort through every application and handpick the 10X teams that we feel will best bring “STAY TREW” to life based on a variety of criteria, including but not limited to:
– Creativity
– Individuality
– Artfulness of approach
– Quality of past projects
Absolutely not! This is open to any and all snow sport enthusiasts of any level. If you have an incredible story and a plan for how to tell it, shoot us what you have in mind!
Each team selected will receive…
– $1000 cash to fund what needs funding
– A fresh TREW jacket + bibs for each participating team member (riders and filmers)
– A TREW swag pack with various fun accessories
– A pair of Hestra gloves/mitts for all participating team members
– Equipment to keep your gear organized from Rux
– A $50 gas card from Super Pacific truck campers
Unfortunately, this contest is only open to those residing in North America at this time. Sorry!
We are permitting teams to leverage support for this initiative from their other sponsors with a few exceptions:
– All outerwear featured in the film must be TREW; no competing outerwear brands
– All gloves/mitts utilized in the film must be Hestra; no competing gloves/mitts brands
If you have another sponsor or brand you would like to work with - be it a ski/snowboard, beer, goggle, boot, helmet brand - have at it. Just let us know what you’re thinking in your Proposal, and we can give you the green light*.
*Involvement from external brands and the placement of their logos/marks within a given team’s edit pending approval from TREW.
All teams - and individuals within a team - are mandated to wear TREW outerwear in their film.
NOPE. One of the aspects that makes this project so interesting is the element of a finite filming / editing timeframe.
All footage must come from the filming window*.
*If a team would like to use archival footage for storytelling purposes, they must submit a request to the TREW team for approval.
No way! Everyone’s process + snow situation is different. If you get nuked on day one and stack enough clips to create your story, good on ya; on the flip side, if you need all 6 weeks, that works too!
Most definitely! We are looking for a wide range of riders, conditions, geographies, people, and stories. More weight is placed on storytelling versus snow quality.
Nope! Ride your backyard, summit Mt Hood, hit some rails downtown, rip pow turns in the upper bowls, or cruise the local mountain. Your world is our oyster. Show us that you can tell your story in an engaging way and we are all for it, regardless of where or how you do it.
Any audio used in final edits will need to be 100% licensable. Whether it’s an original track or snippets, it must be commercially licensed for use.
We’re not here to mandate how you use the money, but in our mind, startup cash could go towards things like additional camera equipment, paying filmers, gas, lift tickets, etc.
The winner of this project will be 100% chosen by the community!
OFFICIAL RULES
No purchase necessary to enter or claim a prize. A purchase or payment will not increase an entrant’s chances of winning.
Open only to legal residents of Canada and the United States who are at least 18 years of age in their home province/state at the time of entry.
TREW To You, Presented by TREW Gear (the “Contest”) is sponsored by TREW Gear of 1145 SE 2nd Ave #202, Portland, OR 97214 (the “Sponsor”). There is (1) First Prize to be awarded – whichever team has the most votes at the end of the voting period wins the prize.
CONTEST PERIOD: The filming period of the content begins on January 30, 2022 at 12:01 AM Pacific Standard Time (“PST”) and ends on a to be determined date in Fall of 2023 (the “Contest Period”). The Sponsor’s computer will be the official clock of the Contest. The filming period will conclude on March 12, 2022. The editing period will begin on March 12th, 2022, concluding on April 9, 2022.
UPLOAD AND PUBLIC VOTING DATES: Entrants must submit their 3-5 minute final edit, along with all raw clips captured throughout the filming period, to TREW Gear no later than 11:59 PM PST on April 9, 2022.
ELIGIBILITY: This Contest is offered only to legal residents of Canada and the United States who are over the age of 18 years in their home province / state at the time of entry. The Sponsors and their parent companies, subsidiaries and affiliates, advertising agencies, distributors, dealerships and other companies/consultants involved in the design, production, execution, distribution, implementation and execution of the Contest, including TREW Gear, are collectively referred to herein as the Contest entities (the “Contest Entities”). Employees of the Contest Entities and each of their respective immediate family members (i.e. spouses, parents and step-parents, children and step-children, siblings and step-siblings) and persons living in the same household of each are not eligible to participate in the Contest. The Contest is subject to all federal, provincial, state, and municipal laws, and is void where prohibited or restricted by law. By participating in this Contest, an individual who meets the eligibility requirements and enters the Contest (each individually, an “Entrant” and collectively, the “Entrants”) agrees to be bound by these official rules (the “Official Rules”) and all decisions of the Sponsor, and agrees that the decisions of the Sponsor and the Sponsor’s agents shall be final and binding in all matters pertaining to the Contest. Winning a prize is contingent upon fulfilling all requirements set forth herein.
CONTENT RIGHTS: By participating in and submitting to the TREW To You community film contest, you are authorizing TREW Gear to use and feature the complete edit and any and all raw clips provided on trewgear.com, TREW TV (YouTube), and TREW social channels in perpetuity. The complete video will remain intact with full credit to the athlete(s) and the filmer(s). In addition, the footage can be edited and used by TREW for highlight reels and promotional materials related to this contest and future TREW video contests. TREW has the right to re-track the edit with different music if songs submitted are unlicensed.
In addition to each team’s final film, teams will submit all raw footage collected during the filming process to TREW for use in promotional materials.
The athlete(s) and/or filmer(s) will maintain full rights and copyright to all footage submitted. TREW will have no copyright or ownership of footage, just licensed rights as listed above.
