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Powfunk Jacket PRIMO
Rated 4.9 out of 5
Based on 23 reviews
$599.00
Blackout
Olallie Pant PRIMO
Rated 5.0 out of 5
Based on 2 reviews
$499.00
Dust Khaki
Blackout
Eagle Pant PRIMO
Rated 4.6 out of 5
Based on 16 reviews
$499.00
Dust Khaki
Blackout
Stella Jacket PRIMO [OUTLET]
Rated 4.9 out of 5
Based on 53 reviews
From $249.00
Poached Pear
Coffee Blue
Purps
Orange Evergreen
Dust Khaki
Pinkberry
Blackout
Chariot Bib PRIMO [OUTLET]
Rated 4.9 out of 5
Based on 94 reviews
From $259.00
Poached Pear
Coffee
Purps
Orange Evergreen
Frosty
Ginger
Light Purps
Dark Evergreen
Total Eclipse
Pinkberry
Dust Khaki
Blackout
Cosmic Jacket PRIMO [OUTLET]
Rated 4.8 out of 5
Based on 85 reviews
$289.00 $499.00
Orange Evergreen
Pinkberry
Coffee Black
Dust Khaki
Blackout
TREWth Bib PRIMO [OUTLET]
Rated 4.8 out of 5
Based on 97 reviews
$289.00 $519.00
Orange Evergreen
Coffee
Total Eclipse
Dust Khaki
Ginger
Cypress
Light Purps
Blackout
Purps

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Stella Jacket PRIMO - Plus [OUTLET]
Rated 5.0 out of 5
Based on 5 reviews
From $249.00
Light Purps
Dark Evergreen
Blackout
Pinkberry
Dust Khaki
Chariot Bib PRIMO - Plus [OUTLET]
Rated 4.9 out of 5
Based on 15 reviews
$289.00 $519.00
Light Purps
Dark Evergreen
Blackout
Pinkberry
Dust Khaki
Cosmic Jacket PRIMO - Extended [OUTLET]
Rated 4.8 out of 5
Based on 85 reviews
$259.00 $499.00
Stargazer
Sockeye
Orange Evergreen
Dust Khaki
Blackout
TREWth Bib PRIMO - Extended [OUTLET]
Rated 5.0 out of 5
Based on 21 reviews
$289.00 $519.00
Dust Khaki
Total Eclipse
Blackout
Cypress
TREWth Bib PRIMO - Extended '22/23 [OUTLET]
Rated 5.0 out of 5
Based on 21 reviews
$179.00 $519.00
Stargazer
Ginger
Blackout
Chariot Bib PRIMO '22/23 [OUTLET]
Rated 4.9 out of 5
Based on 94 reviews
$155.00 $519.00
Mellow Yellow
Frosty
Ginger
Chariot Bib PRIMO - Plus '22/23 [OUTLET]
Rated 4.9 out of 5
Based on 15 reviews
$179.00 $519.00
Stargazer
Ginger
Blackout
Chariot Bib PRIMO - Short [OUTLET]
Rated 4.9 out of 5
Based on 94 reviews
From $259.00
Poached Pear
Coffee
Purps
Orange Evergreen
Frosty
Ginger
Light Purps
Dark Evergreen
Total Eclipse
Pinkberry
Dust Khaki
Blackout
Chariot Bib PRIMO - Regular [OUTLET]
Rated 4.9 out of 5
Based on 94 reviews
From $259.00
Poached Pear
Coffee
Purps
Orange Evergreen
Frosty
Ginger
Light Purps
Dark Evergreen
Total Eclipse
Pinkberry
Dust Khaki
Blackout
Chariot Bib PRIMO - Tall [OUTLET]
Rated 4.9 out of 5
Based on 94 reviews
From $259.00
Poached Pear
Coffee
Purps
Orange Evergreen
Frosty
Ginger
Light Purps
Dark Evergreen
Total Eclipse
Pinkberry
Dust Khaki
Blackout

This is performance you can feel good about. Welcome to PRIMO.

There has been this tendency in the snowsports world to design products for either the backcountry or the resort. We get it. We’re all about tailoring designs for the end-use. Square hole, round peg, and all that. But if you’re anything like us, we’re just as likely to slide up a skin track as we are to lap the chairs at our local hill. Heck, some months we can only manage to fit in a few night skiing laps, while other weeks we’re touring every week. Balancing life and chasing pow is challenging, but grabbing the right gear shouldn’t be. Our Primo Collection is 100% ready for any mountain adventure. 

It is the most versatile, sustainable, and durable collection we’ve ever made. 

Primo is built with 100% recycled nylon yarns and ready for 100% of whatever you throw at it.