The Journal

For The Love of The Adirondacks

For The Love of The Adirondacks

ADK Avy co-founders Caitlin Kelly and Nate Trachte doing snowpack tests in their home zone in New York's Adirondacks Mountains. Backcountry skiers Caitlin Kelly and Nate Trachte saw a need in their tight-knit community in...
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Event Recap: Women's Uphill Bash at Cranmore Mountain, NH

Event Recap: Women's Uphill Bash at Cranmore Mountain, NH

It was a bit bittersweet to see the thermometer make such a spike so early in the season, but the 50+ degree temps and bright sunshine made for an epic time sliding around on snow...
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Chris & TREW To You featured on the Backcountry Marketing Podcast

Chris & TREW To You featured on the Backcountry Marketing Podcast

Since TREW's inception, our goal has been to stand out from the rest, do things differently, and have as much fun as possible along the way. Enter our TREW To You Community Film Project: started...
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 Chris: 16th Birthday Edition!

Contemplations w/ Chris: 16th Birthday Edition!

We’re celebrating our sixteenth year in business. Katherine asked me to write a “Contemplations” about it. Where do you even begin? I decided to share some of my earliest memories of starting this brand.... March, 2008....
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The Mishap Report: A Look Back on Our 16th Birthday!

The Mishap Report: A Look Back on Our 16th Birthday!

Happy 16th birthday, TREW! It shouldn't come as a surprise to anyone that 16 years in business doesn't come without it's fair share of struggles. Our recent team calls have been full of nostalgia as...
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Hate Relationship with Backcountry Skiing in Rocky Mountain National Park

A Love/Hate Relationship with Backcountry Skiing in Rocky Mountain National Park

A Love/Hate Relationship with Backcountry Skiing in Rocky Mountain National Park Written by Emil Ortiz A wise person once told me that Rocky Mountain National Park builds character. Well I couldn’t agree more. I like...
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TREW VINTAGE for The Afterlife

TREW VINTAGE for The Afterlife

Hut trips from the early days of TREW (and back when we made insulated jackets).  We’ve come a long way since slanging gear out of a garage in Hood River and ripping the GnarV around...
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 Kellyn Wilson

Behind the PRIMO Colors w/ Kellyn Wilson

Hi TREW friends and fam! Kellyn Wilson here. You may recognize me from some TREW ads, my short film Made in Voyage, or the functional fashion Substack newsletter I co-write called TOGS. But today, I’m...
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 Ginny White

Deep in the Whatevers w/ Ginny White

Deep in the Whatevers Written by Ginny White In a place where there is more ‘tyvek’ than actual siding on houses, where you can sled from your backyard into a perfect pow stash, where you...
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